News

Our andoid robot, Elenoide, worked for eight weeks with several groups on a project for innovative products in the research laboratory of leap in time GmbH. This project work took place in cooperation with Dietmar Eidens and Karsten Hofrichter from Merck Group. The project teams integrated Elenoide into their team. They discussed the tasks with her and dealt with Elenoide's solution approaches. They also involved Elenoide in leisure discussions during the breaks.

A new practice article co-authored by Prof. Stock-Homburg on robots in organizational teams was published in the German journal PERSONALFÜHRUNG.

The topic of our WS 2022/23 semester has been decided. It will be about Digital & Sustainable Marketing. Social media experts and influencers will accompany us in this seminar. The paper can be written in English as well as in German. Both Bachelor and Master students are welcome. You can find more information on the flyer: